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Creative Spotlight: Capital One Canada In-House Design Team

mercredi, janvier 31, 2018, Source: Blueline by Domtar

Remember when an international corporate rebrand would be back page news? Those days are gone. Now, design is everywhere. In a time when individuals showcase their own lives like well-maintained brands, manicuring each post with precision, actual brands have to keep pace. That’s where in-house design departments, like Capital One Canada, come in. Get ready […]The post Creative Spotlight: Capital One Canada In-House Design Team appeared first on Blueline by Domtar.

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Augmented Reality in Print – Top Four Things to Consider When Beginning a Project

lundi, janvier 22, 2018, Source: Blueline by Domtar

Augmented Realty (AR) is certainly a hot topic, and it’s easy to see why—this technology seamlessly blends a variety of different communication methods in a single, user-friendly omni-channel experience. From the Ikea catalog allowing customers an opportunity to virtually test a sofa, to Print Media Centr’s 3D peacock that introduces the audience to Project Peacock […]The post Augmented Reality in Print – Top Four Things to Consider When Beginning a Project appeared first on Blueline by Domtar.

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Innovative Designers and Print Providers Who Pushes the Boundaries of Print

mercredi, janvier 17, 2018, Source: Blueline by Domtar

As a creative with over a decade of experience, I’ve always had professional and personal goals for every new project I create. My professional goal is always to create something that WORKS. It’s always fun to come up with a beautiful design, but consistently creating designs that generate a measurable response propels a designer’s career […]The post Innovative Designers and Print Providers Who Pushes the Boundaries of Print appeared first on Blueline by Domtar.

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Back to Print Basics Part II: 5 Tips Before You Hit “Send”

lundi, janvier 15, 2018, Source: Blueline by Domtar

When it comes to print projects, you can pretty much predict the how the production process will go based on how much prep was done ahead of time. It’s like that old carpentry proverb, “measure twice, cut once.” There’s a lot of wisdom to this. But in our on-demand, convenience-driven culture it’s easy to eschew […]The post Back to Print Basics Part II: 5 Tips Before You Hit “Send” appeared first on Blueline by Domtar.

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Back to Print Basics Part I: 5 Tips to Remember

vendredi, janvier 12, 2018, Source: Blueline by Domtar

With more time dedicated to design destined for electronic consumption in both formal education and work application, there is room for training on how to best design for print.  Whether you’re new to designing for print or a seasoned veteran, remembering these basic tips can save you time and money. Chris Hageman, an industry veteran […]The post Back to Print Basics Part I: 5 Tips to Remember appeared first on Blueline by Domtar.

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