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PAPER in our LIVES

Paper + Pixels = 3 Irresistible Mail Technologies

mercredi, octobre 17, 2018, Source: Blueline by Domtar

Forward-thinking. Next-generation. High-tech. Those aren’t terms that you usually think of with mail. However, smart marketers know that emerging technology combined with an omni-channel strategy is making mail more powerful than ever. The Irresistible Mail campaign by the United States Postal Service (USPS) has highlighted 12 innovative mail technologies that blur the lines between digital […]The post Paper + Pixels = 3 Irresistible Mail Technologies appeared first on Blueline by Domtar.

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Presenting Cougar® – Luxury Within Reach

lundi, octobre 15, 2018, Source: Blueline by Domtar

Luxury is a state of mind and, often, a state of being. Whether you’re a creative looking to bring your vision to life, a marketer with a desire to make a memorable impact or a printer helping others turn ideas into tangible expressions, we all want our audience to experience true luxury—a deep sense of […]The post Presenting Cougar® – Luxury Within Reach appeared first on Blueline by Domtar.

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Blueline Magazine Vol. XI – Elevate

mercredi, octobre 10, 2018, Source: Blueline by Domtar

“Your mind shines brightest when you enlighten others; your heart, when you encourage others; your soul, when you elevate others; and your life, when you empower others.” ― Matshona Dhliwayo The idea of “Elevate” inspired our latest issue of Blueline Magazine. This theme of personal and professional growth resonated through many of our articles. We […]The post Blueline Magazine Vol. XI – Elevate appeared first on Blueline by Domtar.

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Press Check from A Designer’s Perspective

mercredi, septembre 26, 2018, Source: Blueline by Domtar

Designing for Print, by Marina Joyce, provides how-to on all information needed to prepare a work order for print.  Her experience as a graphic designer and print shop owner brings a unique view in designing for print. A section of her book suggests ideas for when to conduct a press check and responsibilities of both the […]The post Press Check from A Designer’s Perspective appeared first on Blueline by Domtar.

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Uncoated Paper Myths

mercredi, septembre 19, 2018, Source: Blueline by Domtar

There are many uncoated paper myths circling the industry, the important part is knowing what attributes will work to enhance a client’s print design and brand messaging – rather than detract from it.  Knowing how those papers will work with various printing equipment and post-press techniques is just as important.  With so many different offerings, […]The post Uncoated Paper Myths appeared first on Blueline by Domtar.

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